Pick your product. We’ll take it from there.

The single most useful thing a team can do before touching a formula is to write down every job sugar is currently doing in the product. It sounds obvious, and it is the step most often skipped. Sugar is the most multifunctional ingredient in the pantry: in a single product it can be sweetening, adding bulk, driving browning, holding moisture, controlling freezing point, feeding a fermentation, thickening a sauce and quietly extending shelf life by lowering water activity. A high-intensity sweet protein like UnSugar is superb at exactly one of those jobs and does nothing for the others. Naming all of them up front turns a vague ambition into a concrete engineering list, and that list is what determines how far the reduction can realistically go.

Once the jobs are mapped, each one gets an owner. Sweetness goes to UnSugar, alone or alongside the stevia, monk fruit or allulose already in the system, tuned for a clean onset and finish rather than a raw sweetness number. Bulk goes to fibers, sugar alcohols or allulose. Browning, moisture, structure and preservation each get their own answer. The categories that reformulate easily are the ones where sweetness was almost the whole job; the categories that take real engineering are the ones where sugar was mostly structural. That is the entire logic behind the chart above, and it is why we always start a project from the product target and the job map, never from a fixed ingredient recipe.

This is also why we do not publish a single use level or a one-size formula. Two products in the same category, even two sodas or two yogurts, can behave differently enough that a number lifted from a brochure would mislead more often than it helped. What we bring instead is a method, an applications team that has worked these recipes, and the technical documentation to support your own bench work and your own regulatory review. The pages here take that method category by category, so you can see the specific constraints, the realistic reduction, and the fastest place to start before you ever request a kit.